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Social Media and Digital Marketing Coordinator

Mindful Money

Mindful Money is a charitable social enterprise, established in early 2018. We aim to re-orient Kiwisaver and investment funds to support social and environmental aims. Currently most funds profit from pollution and exploitation, with investments in sectors like gambling, pornography, fossil fuel production, human rights abuses and animal cruelty. Our campaign will build awareness, empower investors and help Kiwis make positive choices to align their investment choices with their values. Our aim is to make investment a force for good.

The role is to coordinate social media, direct mail and other forms of digital outreach, supported by digital advertising, to promote the issue of Responsible Investment and the activities of Mindful Money. The role will report to the Marketing Manager, who will provide support, advice and direction. The key tasks are to: • Develop and maintain a contacts list for outreach • Disseminate newsletters, updates and invitations using MailChimp • Strengthen outreach through social media channels, mainly Facebook, YouTube, Linked In and Instagram • Implement SEO strategy • Other social media and digital marketing tasks agreed with the Marketing Manager

Mindful Money is looking for a volunteer who is committed to making a positive change in the world. The role will suit someone who has strong communications skills, including: • Well organised, thorough and able to show initiative • Strong written and oral communications and able to use spreadsheets (Excel) • Experience of using social media for outreach and to build audiences • Experience in digital marketing, including tools such as MailChimp • Experience of video production and graphics is desirable